Organising an event is a lot of work and the main way to ensure that it is successful is first to get a lot of people to take part. The fact that information and communication are so accessible has both positives and negatives when it comes to promoting your event. The positive being that it’s super easy and the negative being that everyone is doing it. Here are a few things you can do to make your event promotions stand out.
Social media is the easiest and the hardest way to promote an event. It’s easy because all it takes is a good video done by a well known TV Ad animation studio to get the word out. It’s hard because there are so many things on the internet that people get distracted. The way to make sure your message is to make sure it grabs people’s attention. You can start off by promoting your event in pages and communities that show an interest in that type of events. Apart from that make your promotional material as entertaining as possible. Then it will surely get noticed.
Build a Website
People come to the internet to look for information about everything and having an attractive, easy to use website with the information about your event can easily attract people. Although you would have to do some promotion the fact that there is an easy to share link will make people want to share information about your event with their friends and family. Having a website also makes things look more legitimate and people will take you seriously.
Go to other similar events
If there are events similar to yours happening in your area chances are that the people attending those would also want to attend your event. Talk to the organisers and they would most likely be happy to let you promote your event at theirs. Make sure that you are respecting the other event and do your promotions in a way that is convenient.
Do something to get people talking
Interesting and exciting things have a way of getting popular very easily these days. Do something a bit out of the box to promote your event. Create an internet challenge or a video with a animation studio Hong Kong and try to make it go viral. Get your creativity flowing and you will find a way.
If you understand the people you are talking to you can easily promote the passion you have for others as well.